Font research

Font research

1. I.T

Information about font: In the I.T movie they use a custom font specifically made for the film, but a similar font would be futura font this is because the font used in the film cover is bold and white which is very close to futura.

Font effect: The font is effective because of the colour used because it contrasts with the dark background this makes the text pop out and standout it also can make us look more in depth into the cover as are eyes are so focused on the bright text that they could easily miss out on whats happening in the middle of the cover.

The red IT font is custom made, this can make it effective because we havent seen anything like it before and can give a creepy feeling the way the letters are crocked and wonky.

2: E.T

 Information about font: In the E.T film cover they decided to use the souvenir medium font for the "The Extra-Terrestrial" font and they also used a custom Font for the E.T cover.

Font effect:the Font colour goes together with the dark blue as the E.T font has a blue glow around the text which helps it stand from the background.
They also put the text in the bottom of the film cover which makes us look at the background first where we can get an insight of what the movie is about, the text still important as they used a glow around the text which is similar to the moon.

3: The walking dead
Information about font: The cover for the walking dead series uses the Tungsten Black font which is black and at the background of the picture of zombies and the people

Font effect:  The Tungsten black font is merged with the background where we can see dirt over the text, the colour of black also goes with the scene we are shown as the colours are very dull and boring.